Rebecca Reczek, PhD

Professor

Primary Research Question addressed by Dr. Reczek's Lab:

How do consumers make decisions that affect either their own individual well-being (e.g., food and health decision-making) or societal well-being (e.g., making decisions that involve ethical attributes or sustainability)?

 

Areas of Expertise

  • Behavioral Health
  • Human Behavioral Sciences
  • Consumer Behavior and Marketing

 

Primary Research Tools and Method

  • Surveys
  • Social Psychology Experiments
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